Search engine optimization (SEO) and paid Google ads (PPC) are two of the most popular methods used for online marketing. Both are designed to increase a website’s visibility in search engine results pages (SERPs) and drive more traffic to a site.… Read More...
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WordPress 5.0 and Gutenberg – What it Means for Genesis Themes
WordPress 5.0 (“Bebo”) was released December 6th (2018).
This is a major update. It doesn’t install automatically.
In a nutshell, this marks the beginning WordPress.org’s effort to move WordPress into a more user-friendly interface in order to compete with the likes of Wix and Weebly’s WYSIWYG drag-and-drop type editing experience.… Read More...
Keeping up with Google’s New Features – SSL, AMP, and Google Posts
Secure Encrypted Browsing with SSL
For awhile Google has been pushing site owners and developers in the direction of secure browsing.
The enabling technology is known as “SSL,” uses the secure protocol “https://”, and has become an increasingly significant ranking feature for Google search engine results pages (SERP).… Read More...
Basic SEO In Six Steps
Here’s the Short Story on Basic SEO in Six Steps
What Does SEO Cost?
- SEO costs more if you don’t do it. If your site’s content isn’t performing in search, you’re losing customers, and your investment in a website is a waste of money.
- SEO is an investment, beginning with the creation of proper site structure, and continuing with consistent good habits in content creation and outreach as your site grows.
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